Bishop Fox — Brand & Marketing Design
Keeping a cybersecurity brand credible without losing its edge.
Bishop Fox — Brand & Marketing Design
Keeping a cybersecurity brand credible without losing its edge.
CLIENT
Bishop Fox, an offensive security company. Via Homemade Pasta (Hmde), a marketing agency.
DELIVERABLES
Custom illustrations and graphics • Campaign and event creative • Paid social and display ads • Open-source tool logos
YEAR
2026
TL;DR
Applied Bishop Fox's hacker-culture visual language across events, web, and ads, turned up or down for each audience.
Designed and illustrated across campaign, event, web, and content work, using AI for ideation and image generation, then finishing every piece in post.
01
CHALLENGE
One brand, from the boardroom to the hacker community
Bishop Fox speaks to executives and to the hacker community. The brand's attitude had to turn up or down depending on the audience, while always feeling like Bishop Fox.
QUIETER
Executive and buyer moments
LOUDER
Campaigns and hacker events
02
APPROACH
Discovered, not styled
Bishop Fox's visual language comes from hacker culture, disrupting familiar subjects with stencil, code, and glitch. I applied it across every piece, setting how loud each should be for its audience.
STENCIL
Street-art figures and objects
BINARY
Code as texture, a dystopian tech world
GLITCH
The brand's glitch, used as interference
The Volume Dial
QUIETER
LOUDER
STENCIL
QUIETER
One focal figure, clean composition
LOUDER
Heavier paint and drips, denser scenes around one focal figure
CODE
QUIETER
Signals as a detail to discover
LOUDER
Real code layered into the scene
GLITCH
QUIETER
Controlled, used only as an accent line or a cropped edge
LOUDER
Heavier, used as a full color-bar field
COMPOSITION
QUIETER
Clear hierarchy, more white space
LOUDER
Aggressive crops, greater density
03
APPLIED: EVENTS
Turned all the way up
For the Block Out the Noise booth, the stencil style went all the way up with robots, megaphones, and drips crowding one focused figure, a literal picture of the noise, built to stand out on a crowded hacker-conference floor.
04
APPLIED: WEB
Turned down, still unmistakable
Across Customer Stories, the same stencil style came down: more white space, simpler compositions, and glitch as a quiet accent, so every industry reads as one family beside each customer's story.
CUSTOMER STORY ILLUSTRATIONS
Hero images across industry pages
RESULT
One visual language, recognizable everywhere.
Let's build something worth noticing.
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CODE77® is the design practice of Ezekiel F. Flores.
CODE77® is the design practice of Ezekiel F. Flores.
© • All rights reserved.
© • All rights reserved.