Amazing Barley Life — Wellness Website MVP

A new wellness brand and its first website, designed and built from scratch.

CLIENT

Amazing Barley Life, a wellness startup.

DELIVERABLES

Visual identity  •  UX/UI and messaging  •  Website MVP, hand-coded in HTML/CSS/JS  •  Social campaigns

YEAR

2025

TL;DR

Created a wellness brand and its website MVP, from visual identity to hand-coded launch.

Designed the identity and UX/UI, co-developed the messaging with the founder, and built the site in HTML/CSS/JS using AI-assisted workflows.

  • brand design
  • UX/UI
  • web design
  • web development
  • social media design
  • AI-assisted workflows

01
CHALLENGE

A new brand, not yet online

The founder needed a clear, credible way to bring the wellness brand to life and educate potential customers.

THE PRODUCT LINE
Wellness products, ready to sell, with no site to explain them

02
APPROACH

Built around a daily ritual

Defined the brand with the founder and clarified the value proposition through design. The site leads with one amazing sip, then backs it up with benefits, products, and customer stories.

03
BUILD

Designed, then built by hand

Hand-coded the site in HTML/CSS/JS with AI assistance, then created social campaigns to drive visitors to it.

RESULT

5—10 customer inquiries a week after launch.

Let's build something worth noticing.

CODE77® is the design practice of Ezekiel F. Flores.

CODE77® is the design practice of Ezekiel F. Flores.

©    •    All rights reserved.

©    •    All rights reserved.