—  SCION  XD

The microsite that helped sell 27,000+ XD model cars in 2008.

Produced in 2008 for SolutionSet (now Epsilon).  Scroll down for details...

—  SCION  XD

The microsite that helped sell 27,000+ XD model cars in 2008.

Produced in 2008 for SolutionSet (now Epsilon).  Scroll down for details...

AUTO MANUFACTURER

The Scion's 2008 XD Hot Lava Series is a tricked-out car limited edition with a Hot Lava coat of paint that changes the luminous color when seen from different angles.

—  MY  ROLE

Art direction and design for a pitch.

—  PROJECT  SUMMARY

Interactive microsite designed for a pitch.

Created for SolutionSet (now Epsilon) in 2008.  This was a fun project.  I was one of the designers involved in the pitch and only had a few days to brainstorm and execute ideas while working with limited creative assets.

—  THE  CREATIVES

My winning designs and storyboard for a pitch.

Below are my winning designs for a pitch to support its digital campaign, which contributed to over 27,000 in sales of XD cars in 2008.

FOCUS

• Design Direction
  

• UX Strategy

• Visual Design
  

• Development
  

• Consulting
  

ACCOLADES

• Adobe Showcas of the Day

• Communication Arts Awards
  

• MSNBC Live / NBC.com

• Webby Awards

• to name a few...

SAY  HELLO

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